Mistakes That Could Cost You Some Great Job Candidates
Every business is only as strong as the team it puts together. Therefore, you should be focused on doing everything you can to add high-quality employees to your company.
If you want to increase your chances of finding and snagging those outstanding individuals, however, you need to be able to avoid making some of these mistakes, which are far more common than you might expect:
• Poor first impressions. You hear a lot about how important it is for the potentially employee to make a strong first impression on the employer, but this works the other way around, too. 
To the majority of job candidates, the professionalism you exhibit will play a big role in determining whether they will accept a position at your company, or even apply at all. During the interview process, make sure that you treat everyone like a potential employee rather than just another body with a resume. Present your company in the best possible light.
• Low-balling. You can certainly negotiate terms of salary and benefits with potential employees, but there is a definite line that you should avoid crossing, lest you get into the territory of low-balling. As soon as you cross that line, you’ve basically told the potential employee that the company’s needs are greater than their own, and that you don’t particularly value what they can bring to the table. The best candidates will walk away in these situations.
• Ridiculous expectations. Sometimes in their efforts to find the perfect employee, companies will set some unreasonable requirements that barely anyone is capable of meeting. Take a good look at the expectations that you have as a company. Are they acting as a way to filter out lower-quality prospects, or a red flag that turns back potentially excellent prospects?
• Condescension. This is related to the need to make a good first impression. Treat your candidates like people when they come in, not just another face in the crowd. Moreover, treat them like they are professionals themselves, not students.
Is your company guilty of any of these mistakes? If so, you may be turning away some big catches in terms of your employees. Work with Viral Solutions to resolve these issues.
by Christine Kelly
CEO and Queen Bee | Viral Solutions LLC
Copyright 2015 Viral Solutions LLC
Prior to joining Viral Solutions, Christine held executive leadership roles at some of the largest small business consulting firms in the USA. Her experience includes leading direct reports of over 130 remote sales agents who generated $38mm in annual revenue. She obtained her Marketing degree from British Columbia Institute of Technology. Bring her C-Suite experience to your small business. Although our company is virtual, and we can work with you wherever you are located, she is located in Denver, Colorado and owns a second home in Vancouver, BC Canada.
Viral Solutions LLC is a Digital Marketer Certified Partner, Infusionsoft Certified Consultant and a Mobit Certified Partner. We help overwhelmed small business owners duplicate themselves – so business can be fun again.
At Viral Solutions we are committed to seeing YOU succeed. It is our goal to grow your business with proven digital marketing strategies that will help your business for the long haul.
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