About Viral Solutions

PROVIDING MARKETING SUPPORT TO HELP YOU GROW

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STRATEGIZE

EXECUTE

GROW

A group of marketers clapping and smiling after a successful project.

There’s nothing worse than working with dispassionate marketers who don’t get results.

If you’ve ever tried to get outside help with your marketing, you know it’s easier said than done. Finding an agency that doesn’t make false promises, use cookie-cutter strategies, or treat you like just another faceless client is tough. You’ve probably wondered if there was a trustworthy team out there capable of helping your organization grow. 

When all you want is to drive sales for your business or expand your nonprofit, receiving the marketing support you need shouldn’t be a struggle.

That’s why we’re here!

Viral Solutions was founded in 2011 after noticing most agencies recycling tactics and only thinking short term. We wanted to do things differently by providing tailored solutions that produce real results. Rather than forcing certain tools or technology on every problem, we use a “boutique” approach—the right solution and the right tool for every job. 

Over the last decade, our team has helped dozens of organizations turn their marketing around and experience tremendous growth.

We believe finding the right marketing agency should be simple, and your team should be obsessed with delivering quality work and measurable results. And rest assured, we are! At Viral Solutions, we provide the custom and strategic marketing support you need to grow. 

Meet Our Team

Christine Kelly

CEO

As CEO of Viral Solutions, Christine works with our partners and helps our clients get what they need to grow.

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Oftentimes business owners aren’t exactly sure what type of marketing collateral or tools they need to help their business overcome the current roadblock they are facing. Or they discover their need is different from what they originally thought.

Christine works with our clients to develop plans and proposals so they know what to expect in working with Viral Solutions.

Christine’s extensive background in sales, managing, and consulting gives her a full understanding of what business owners experience and need.

  • B.S. in Marketing, Advertising, and Sales Promotion from British Columbia Institute of Technology
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Lindsey Perron

Director of Client Success

Business owners are the world’s most passionate and driven people. But they need someone to take their passion and drive and build an execution plan.

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Lindsey’s goal-oriented and process-driven character helps our clients harness their passion and execute on it with a well-thought-out strategy and organization plan.

Lindsey works with our clients’ employees to keep them accountable and focused. Likewise, she manages Viral Solutions’ team of developers, copywriters, designers, and implementors to ensure they are executing on the goals of our clients.

She understands that half the battle is organization and execution. She takes these off our clients’ plates so they can focus on the business.

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Jon Maday

Director of Paid Media & Client Growth

Data is critical to developing a marketing strategy that converts prospects into customers. Without data, businesses are at a loss of how to market themselves. Therefore, they must trust the data.

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Jon uses advertising and website data to generate insights that guide our clients into a solid advertising strategy.

Continuously analyzing data is key. If an advertising tactic no longer works, ad adjustment must be made to continue down the road of success. Jon interprets the data and communicates the findings to our clients in a clear and easy-to-understand way, helping each client make the best decision for their business.

  • DigitalMarketer Certified Social and Community Specialist
  • DigitalMarketer Certified Email Specialist
  • DigitalMarketer Certified Optimization and Testing Specialist
  • DigitalMarketer Certified Content Marketing Specialist
  • DigitalMarketer Certified Customer Value Optimization Specialist
  • Google Analytics Specialist
  • Google Ads Video Specialist
  • Google Ads Search Specialist
Lauren Z

Lauren Zylyk

Director of Social Media
& Operations Excellence

Social media is a vital part of your marketing. It's often the first impression you make on your prospects. And it’s what your current customers use to spread the word about your brand; thus, your social media presence needs to span across multiple platforms.

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Lauren is well versed in social media marketing and did her own influencer marketing on multiple channels. She decided she wanted to help businesses benefit from social media marketing—and keep up with the ever-changing world of social media.

Lauren helps our clients tell their brand message in a way that engages their online community and keeps their content up to date with the latest social media trends. She has seen businesses grow exponentially in a short time by adding social media to their marketing efforts.

  • DigitalMarketer Certified Content Marketing Specialist
  • DigitalMarketer Certified Copywriter
  • Bachelor of Business Administration Degree, Marketing Major
  • Google Ads Video Certification
  • Marketing Mini MBA
  • Sprout Social Certified
  • Disney’s Approach to Quality Service
  • Disney’s Approach to Leadership Excellence
  • Disney’s Approach to Employee Engagement
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Meagan Van Ahn

Director of People & Strategic Operations

Business owners are driven to succeed. They are visionaries and goal-oriented. As a result, design can be an afterthought. When done right, design will help them move the needle and meet their goals. Meagan understands design plays a critical role in branding and is the first impression for customers.

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Her artistic talent and marketing expertise help a company look polished and get results. Meagan is a strategic thinker who always challenges others to use innovative approaches to help businesses stand out.

In addition to her creative skills and strategy savvy, Meagan has more than a decade of experience leading various nonprofit organizations. She has a deep understanding of what it takes to help your organization retain and grow its donor base. With a Bachelors in Spanish for the Business Professions from Marquette University in Milwaukee, she is bilingual and has deep knowledge of diverse perspectives in today’s marketplace.

Sean Zylyk

Director of Analytics & Automations

Businesses need to know what advertising data actually means so they can reach their target market and grow.

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With a changing market, what worked in the past won’t always work in the future. Sean’s mission is to take advertising data and put it into an easy-to-view format, allowing our clients to see the steps they need to take to engage with their potential customers. He lives by this quote from Justin Rondeau, “Data without context is worthless.”

Caitie Schoch

Lead SEO and Content Marketing Specialist

Caitie joined the team with 6 years of prior experience as a content creator and editor. She has seen many businesses struggle to optimize content for search engines in a way that also resonates with their prospects.

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As a person who loves to learn, she combines her research skills with her SEO training to provide our clients with high-quality content.

Caitie believes that business owners and managers shouldn’t have to spend valuable time producing the content necessary for website performance. That’s why she is committed to ensuring each piece of content is optimized for search and speaks to the client’s target audience.

  • Yoast SEO Copywriting Certified
  • Yoast Keyword Research Certified
  • DigitalMarketer Certified Content Marketing Specialist
  • DigitalMarketer Certified Direct-Response Copywriting Specialist
  • DigitalMarketer Certified Email Marketing Specialist
Holland Birkey

Holland Birkey

Creative Project Lead

Holland understands how design fits into the bigger picture of marketing and advertising. She knows that each design has a strategic purpose intended to compel our clients’ customers to act.

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Holland’s keen eye for design and advanced knowledge of Adobe creative software gives her an edge in creating stunning graphics for social media, web pages, and more

She believes that design should enhance your company’s presentation and position online, not hold you back.

Jeremiah Richter

Web Development Team

Businesses struggle to keep up with and detangle the technological mess of the multi-layered monstrosity of legacy software and modern computing due to constant changes.

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Jeremiah understands the complex world of software, tech, and the web. He knows that security and stability problems with a site not only harm a business’s image but also impact user experience.

Jeremiah combines his web development expertise with marketing savvy to relieve technological stress for our clients. He uses his admittedly “inordinate fascination with the obscura of the internet” to fine-tune each client’s website so they can deliver content and become a revenue-building machine.

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Jonathan Richter

Web Development Team

Business owners today know how important it is to have a fully functional, easy-to-use website. However, they have a hard time making sure it works on various devices.

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Jonathan helps simplify the process of responsive web design. He applies his expertise so that each client ends up with a mobile-friendly website that fits multiple screen sizes for greater user experience.

As Jonathan has been developing websites since the age of 15, he brings significant knowledge and experience to the web development team. He loves learning about technology and the ever-changing web ecosystem. And he applies that passion to every project, ensuring that sites make a positive impression on visitors.

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Andrew Haese

Digital Media Specialist

Andrew specializes in audio, video, and digital content for the 21st century. He understands the importance of impactful digital content and how it can showcase clients in new and enticing ways.

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Andrew has won numerous national awards for his leadership and productions, placing his projects alongside some of the top marketing works in the world. He is also well-versed as a personality in fast-paced, publicly visible environments for broadcast, event, and web channels.

The media landscape is ever-evolving with new platforms and techniques. With Andrew's broadcast, journalism, podcasting, and technological background, his mission is to create eye-catching and harmonious content for our clients that exceeds industry trends and practices.

  • Bachelor of Arts Radio-TV-Film / Minor in Multimedia Journalism – UW Oshkosh
  • Adobe Certified Associate – Photoshop & Premiere Pro
  • Radio Marketing Professional for Radio Sales – Radio Advertising Bureau
  • Social Media Marketing Certified – Hubspot Academy

Viral Solutions Core Values

Continuous Improvement

In marketing, the work is never truly done and can always be better.

Respect and Kindness

Show respect and kindness to clients, peers, and ourselves.

Confidentiality and Trust

Guard information with the utmost care to ensure confidentiality to our clients.

Consistent Growth

Helping our clients grow year after year is our sole purpose.

Understanding of Success

Success only comes when you accept failure as part of the process.

Smart Marketing

Marketing is a marathon, not a sprint. It takes endurance and patience.

Team Collaboration

We are better together. Team collaboration is the only way to win.

Emphasis on Data

Don’t guess, know. Guesswork is removed by using data-driven marketing.

Strategy First

Marketing strategy is always developed first. This determines the tactics.

About Our Training Process

Facebook Blueprint
Certified

Select members of our team are enrolled in Facebook Blueprint so they can enhance their marketing skills across platforms like Facebook and Instagram. The knowledge gained from this training then goes on to benefit you! Having access to a Facebook Blueprint Certified Marketing Science Professional means working with an expert who understands how to use data, insights, and measurement to inform your paid social media marketing.

As a DigitalMarketer Certified Partner, Viral Solutions has exclusive access to a wide variety of tools, courses, and frameworks designed to help businesses achieve scalable growth. Every member of our team has undergone training specific to their position, so you can trust in their expertise. More importantly, you can look forward to the use of proven systems and processes in your marketing efforts—and real, measurable results!

StoryBrand
Certified Guide

We’ve seen firsthand how the StoryBrand Framework assists in developing clear copy that converts customers. That’s why, after having a single member of our team achieve StoryBrand Certified Guide status, we decided to become a StoryBrand Certified Agency by putting everyone through the same rigorous training. This means you can expect your messaging to be clear, compelling, and consistent across all of your marketing assets.

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Adobe Certified
Associate

At Viral Solutions, we know good design is just good marketing. So, to provide our clients with the best visuals possible, we invest in the latest tools and the most highly recognized education. When graphic design is needed, you’ll enjoy working with an Adobe Certified Associate who’s trained in visual design using Adobe Photoshop, graphic design & illustration using Adobe Illustrator, and print & digital media publication using Adobe InDesign.

Yoast SEO
Academy

Yoast is one of the top authorities on SEO (search engine optimization), which is why we not only recommend their SEO plugin but also take advantage of the courses they offer through their online academy. Working with a Yoast SEO Copywriting Certified and Yoast Keyword Research Certified marketer means you can feel confident that best practices will be applied to extend your reach and increase organic traffic to your website.

Sprout Social Partner Program Badge
Sprout Social Platform Certified badge.

Sprout Social Platform Certified & Agency Partner

We love the Sprout Social platform for being a data-centric solution that helps us take our clients’ social media management and marketing to the next level. That’s why we chose to become a Sprout Social Platform Certified agency and join the Sprout Social Agency Partner Program. We use our expertise with the award-winning platform to publish seamlessly across all your channels. The all-in-one tool also enables us to capture audience and trend insights to transform your branding, strategy, and ROI.

Certified Google Partner

We partnered with the world’s most powerful search engine to bring you the best possible online advertising results. As a Google Partner, our certified analysts work directly with Google to optimize your PPC advertising campaigns. Our partnership helps us target your audience better to gain more leads who will convert to loyal customers. Our staff receives regular Google Ads training to maintain stringent quality standards. In working with us, you’ll be among the first to adopt Google’s updates, giving you the edge over your competition.

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