Website Items to Check Before Launch


Whether you're launching your business's website for the first time or you're completing a major overhaul, it's important that you do your due diligence in making sure it's completely ready before you put it live. The last thing you want is to run the risk of having a clunky, ineffective website on the internet for even just couple days.

Here are three of the biggest categories that you should concern yourself with before launch:

Functionality of your site's measurement tools

As important as the functionality of youlr site itself is, it's also extremely important that all of the ways you use to gauge its effectiveness are working well. Make sure all of your analytics tools are properly installed and running. You should be able to figure out where your traffic is coming from, when it's coming, how long people are visiting the site, total number of site visits and plenty more information.

Search engine optimization (SEO)

For the most part, you can easily adjust keywords on your site over time without having to do a whole lot of extra work in making the edits. However, one of the biggest SEO-related steps that people tend to skip over before website launch is examining every single one of the links on your website. All links should work. This is especially a problem if you originally had your website on a staging area, and forget to change links over to the correct destination. Visitors will quickly get frustrated with your site if you have broken links, and it makes your website and your business seem unprofessional. Click through every link on your site before taking it live, just so you can be sure that they're all working properly.

Visitor experience

Are all of the forms on your site (contact forms, order forms, etc.) working properly and located in the correct place Are all of your pages, forms and other content easy to understand? Is the content on your website interesting, engaging and helpful? Do all of the special features and plugins on your site work properly? These are just a few important questions that you should ask as you make your final checks before launching your business's website. You should aim for an outstanding user experience, and sites with malfunctioning features or sites that are difficult to navigate only serve to frustrate the visitor.

We at Viral Solutions are pleased to help you fine-tune your website before launch. Contact us today for more information about the last checks you should make before putting your site live!

infusionsoft certified consultant



Thomas von Ahn | Chief Elephant Slayer | Viral Solutions LLC
thomas von ahn

Watch out elephants! This slayer of business challenges comes with 30 years of record breaking sales, marketing, operations, training and leadership experience . He has worked face-to-face with 100’s of small business owners as well as large firms. His love of creating, communicating, developing and executing results for clients shines with each project, publication and training event. His entrepreneurial spirit, passion, industry experience, education, problem-solving prowess, charismatic personality and been-there-done that attitude leads his client focused approach.



At Viral Solutions we are committed to seeing YOU succeed. It is our goal to grow your business with proven digital marketing strategies that will help your business for the long haul.

Stay Up To Speed in the Ever Changing World of Marketing!

Sign-up today for FREE, monthly marketing tips, loopholes, and news to EXPLODE your Return on Investment!



Share your knowledge and gain exposure by becoming a guest author on our blog! Learn how to write for us.

Filed Under: Analytics

About Thomas von Ahn

With more than 30 years of experience in B2B sales across various industries, Thomas has unique insight into both the offline and online sales sphere. It was during his time in the trenches that Thomas noticed a recurring theme: Though business owners are knowledgeable about their craft or trade, they often struggle to market and sell to their prospects. This realization is what prompted Thomas and his now business partner, Christine, to bring Viral Solutions to life. Since starting the company, Thomas has been able to assist countless business owners in developing a solid marketing plan based upon sound marketing strategy, then assigning the marketing tactics to a team of talented employees, and, finally, watching those actions unfold—his true passion.

Though Viral Solutions is on Thomas’ mind 24/7, he does occasionally take a break to cheer on the Green Bay Packers and enjoy his adopted home of Wisconsin. Much of his family also works at Viral Solutions, and this closeness with family and employees is the cornerstone of the Viral Solutions culture.