What is Preventing You from Being an Innovator?


Entrepreneurs and small businesses are under more pressure than ever these days to be innovators with their product offerings. And yet, you’d be amazed at how many of these businesses don’t understand how to be an innovator.

The idea of innovation is easy, right? All it really is is the idea of doing something that hasn’t been done before, or introducing some new element to an old idea. Innovation has become something of a buzzword in the business world. It’s on the lips of every professional out there right now, and yet only a fraction of them are actually equipped to engage in it.

From what I’ve seen, there are two main factors that are preventing most people from getting out there and being the innovators they need to be to find true success with their businesses. What is Preventing You from Being an Innovator?

The first factor is their own level of personal comfort. To be an innovator, you need to have the courage to take some risks and abandon the status quo. It’s very easy to grow comfortable with particular ways of doing things, but that comfort can be dangerous in that it could prevent you from achieving the growth you’re looking for.

How many risks do you take on a daily basis? When was the last time that you went out on a limb with your company and tried something with a high risk of failure? Heck, when was the last time that you failed at all? Protecting yourself from failure only serves to hold you back from true success.

The second factor that prevents people from being innovators is the idea of “the system.” We’re brought up from the time we’re children with the idea that we should dream big and shoot for the stars, but inevitably, most of us wind up in “the system,” a place that has its own set of norms, patterns and rules that hold us back and stifle creativity.

If you’re going to really find success as an innovator, you must be willing to break free of “the system.” Change company policy, take chances on unproven ideas, you name it. The rules of your industry only have as much power as you give to them. Try setting your own rules for a change, and then break those too.

Viral Solutions can help you to become an innovator with your business. Contact us today for more information.

Copyright 2014 Viral Solutions LLC

infusionsoft certified consultant

Thomas von Ahn | Chief Elephant Slayer | Viral Solutions LLC
thomas von ahn

Watch out elephants! This slayer of business challenges comes with 30 years of record breaking sales, marketing, operations, training and leadership experience . He has worked face-to-face with 100’s of small business owners as well as large firms. His love of creating, communicating, developing and executing results for clients shines with each project, publication and training event. His entrepreneurial spirit, passion, industry experience, education, problem-solving prowess, charismatic personality and been-there-done that attitude leads his client focused approach.


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About Thomas von Ahn

With more than 30 years of experience in B2B sales across various industries, Thomas has unique insight into both the offline and online sales sphere. It was during his time in the trenches that Thomas noticed a recurring theme: Though business owners are knowledgeable about their craft or trade, they often struggle to market and sell to their prospects. This realization is what prompted Thomas and his now business partner, Christine, to bring Viral Solutions to life. Since starting the company, Thomas has been able to assist countless business owners in developing a solid marketing plan based upon sound marketing strategy, then assigning the marketing tactics to a team of talented employees, and, finally, watching those actions unfold—his true passion.

Though Viral Solutions is on Thomas’ mind 24/7, he does occasionally take a break to cheer on the Green Bay Packers and enjoy his adopted home of Wisconsin. Much of his family also works at Viral Solutions, and this closeness with family and employees is the cornerstone of the Viral Solutions culture.