As a Platinum Certified Partner with Digital Marketer, we at Viral Solutions are able to help our clients and employees achieve important digital marketing certifications in a number of areas. One course we provide is Social Media Mastery Certification , which gives you all the tools and knowledge you need to make the most effective possible use of social media for your business.
Even if you already have a social media campaign in place, there’s a good chance that, like most businesses, you are not achieving your maximum social media potential.
You must have plans in place to listen to what your social media audience is saying, influence your followers in a positive way, network with other influential brands and individuals and ultimately sell more products and services without coming off as overly promotional or spammy.
This course prepares you to be a Certified Social and Community Manager. In this master class, you will learn a wide variety of important lessons and processes. Here’s a small portion of what you can expect:
- An overview of the “social success cycle” which provides insight into the four categories of social media marketing activities, and the category in which you should get started
- How to create a customer avatar to help guide the development of your social media strategy
- A “10-Minute Social Media Audit” that quickly pinpoints any gaps that exist in your social media marketing so you know exactly where your weaknesses lie and how you should address them
- An overview of the “feedback loop” process that dramatically increases the impact your social media marketing will have on the development of products and services, as well as customer service and content marketing
- A number of blog post templates to help you create better, more shareworthy content
- Several methods to building stronger connections on social media networks
- Keyword research tips and instructions for the various social media networks your company is likely to use
- An overview of the “value first” strategy and various “value first” offers you can provide to your audience
- How to employ “content segmentation”, social advertising and social media
- How to use long tail media outreach to help generate more traffic and to build more links and authority
These are just a few of the many elements included in this certification course. For more information, we encourage you to reach out to us today at Viral Solutions.