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FREE 50-Point Church Marketing Audit

Watch the video below to see how Curt Landry Ministries grew by partnering with Viral Solutions

Hear what Megann Marcellino has to say about working with Viral Solutions.

How did it start with them? It started with a FREE 50-Point Marketing Audit.

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Work with a Marketing Agency that knows the specific needs and challenges of your church.

Viral Solutions is the #1 Digital Marketing Agency for Churches and Ministries

So why do you need a Marketing Audit?

Glad you asked!

Marketing strategy is your road map to where you want to go, and tactics are the tools you use along the way to get you to your destination.

Over the years we have found that developing a sound strategy is something many struggle with. And when it comes to tactics, most choose their tools simply based on word of mouth.

To us, this is backward. This would be like writing a sermon without ever consulting the Bible or the man upstairs.

Without a set plan or measurable goal as your guide, growth will always feel out of reach.

At Viral Solutions, we believe you must first strategize then execute. This is the one true way to achieve growth and the only real way to do marketing!

This brings us to the purpose of conducting an audit, which is to evaluate your strategy and tactics and uncover where your true problem lies.

If your church, ministry, or faith-based organization is struggling to make headway when it comes to reaching new members and growing your donor base, then it is time to review your strategy and tactics.

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Your Audit will include:

  • A full review of your website, including speed, user experience (UX), and SEO.
  • An evaluation of your social media presence and engagement.
  • Your rankings on critical keywords and page placement on search engines.
  • Use of tools such as analytics and retargeting.
  • A high level review of your messaging and branding.
  • And more!
Reach People
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You Want and Need a Marketing Agency that is Obsessed with Growing your Church

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Are you wondering, “How do I grow my church and its reach?”

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Are you a pastor or leader of a church?

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Do you find it difficult to reach people in today’s mobile environment?

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Has attendance in your church steadily declined in recent years?

The statistics surrounding church attendance are startling. Did you know that…

These statistics are upsetting to anybody who is trying to grow and nurture a great church. Some may say that the average person no longer believes in God or no longer has a need for church.

The truth is, however, that most Americans have some type of religious belief. In fact, 76.5% of Americans seek a spiritual connection.

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Americans haven’t lost their faith.

They just want religious organizations to step up to the needs of the 21st-century family.

For those who are in a leadership position, this can be frustrating.

Many religious organizations are facing one or more of the following issues:

growth

1. They have seen growth in the past and have come to a crossroads at which they need more helping hands, easier and faster systems, or the ability to pass a plateau in growth.

Or maybe your congregation is dying in every way you can imagine. People don’t want to physically attend church the way they used to, but people still like to attend online. About 51% of practicing Christian millennials and 31% of all millennials are heavy users of online videos to practice their faith or use online resources to scope out a church.

People like to attend online for many reasons:

  • Anonymity. They may not want you to know they are attending your service.
  • Convenience. They can attend any time they want so long as free archives are available.
  • Efficiency. People can check out your services before they attend, making it easier to pick a religious organization than ever before.
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Obsessed Marketer

2. They have had opportunities to reach more people, but their current system is holding them back.

Perhaps you have no system at all. Maybe you have some online systems, but they aren’t producing the way you hoped. More than 85% of churches report having a Facebook page for their church. Is your Facebook page really living up to its full potential?

Donor Base

3. They struggle in growing their donor base.

One of the biggest challenges facing a religious organization is how to pay the bills. If the congregation doesn’t bring in enough money to keep the lights on, your ministry is finished before it gets started. Somewhere between 4,000 and 7,000 churches close their doors every year.

You need a predictable donor base. You need people as invested in your ministry as you are. Further, you don’t just want to keep the lights on; you want to be a powerful force for good in the world. You want to be able to meet the needs of your community and help people find hope and peace.

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Reach People

4. They need to reach younger generations so that their ministry doesn’t dwindle over time.

Maybe you have a large congregation. However, do you know how many young people you have? This is important, as the future of the ministry of your organization is in youth attendance. Did you know that 24% of young people are “almost constantly” online? Plus, 56% of children, age 8 to 12, have a cell phone.

If you want to reach the younger generation, you must meet them where they are.

Reach People

5. They struggle to fit their ministry into the online community or make it mobile friendly.

You may understand the need to go digital, but you don’t understand the method. Perhaps you aren’t tech savvy or find creating online resources to be intimidating. Or maybe you just don’t have the time to sit down and do it. Let Viral Solutions do the technical work so that you can focus more of your time on what you are called to do.

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Obsessed Marketer

6. They are spending money on digital marketing but don’t know if it is working.

You may be spending money on digital marketing, but you aren’t seeing results. It’s not enough to just keep throwing good money after bad. You want someone in your corner who understands your needs and will go the extra mile to make sure your money is working for you.

Consultation

7. They are spending lots of time “wearing all of the hats” themselves when they could be focused on what is really important.

Perhaps you have an effective digital strategy for your church, but it’s taking more time than you thought it would. Maybe you are spending time away from your family or have lost sight of your ministry’s purpose. Or it could be that you are just overwhelmed and burdened by the details of what is involved in creating online church services.

Website audit

8. They don’t know how to live stream their services or the benefit of doing so.

According to this Barna study, the top two reasons why people don’t attend church are as follows:

  1. They find religion elsewhere.
  2. Church is not relevant to them personally.

A total of 25% of Americans now say they are spiritual but not religious. Is this because their beliefs are changing? Perhaps it’s not their beliefs that have changed—maybe it's their needs. We live in a mobile world. It makes sense that the church offer mobile religious resources.

People are just as religious as they used to be, but they may not like attending church because of the “cliquey” culture or the inconvenience of having to physically drive there.

The ability to live stream your services allows you to reach these people. It opens up an entire world of people for you to reach with your ministry. It gives you the ability to extend your message beyond your own four walls and create a congregation that is not limited by distance or time.

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How Viral Solutions Can Help

Mark 16:15 states:

“He said to them, ‘Go into all the world and preach the gospel to all creation.’”

Today you can do that right from your living room.

You understand that the landscape of the modern church has been changed by technology.

You agree that creating an online presence for your ministry is an awesome way to reach more people and grow your congregation.

You know that you don’t have the time or the knowledge to do this yourself.

This is where we come in.

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Here are some of the services that Viral Solutions offers that could help with your online ministry needs:

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Benefits of Online Church Services

Viral Solutions can offer you a system for mobilizing your religious experience, but you may be asking yourself, “What are the benefits of online church services? Is a mobile church experience really the right thing for my congregation?”

Remember, with Viral Solutions you get the full package: coaching and consultation to tailor the online experience to your needs, a system for mobile donations, blogging and training platforms, and a whole team armed with the knowledge of rules and regulations for nonprofits.

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On top of all that, here are some benefits you may not have thought about:

If you are ready to make a change and want to grow your congregation in ways that meet the needs of millions of people in a digital age, now is the time to act.

REQUEST THE 50-POINT CHURCH MARKETING AUDIT NOW

In order to assist you with developing your church's marketing strategy, we need to take a look at where you are currently.

To do this we need to conduct an audit of your existing marketing.

REQUEST YOUR FREE AUDIT TODAY!

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